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  • Writer's pictureAmanda Betts

It's not "Start Over". It's "begin again".

Updated: Jan 9, 2022

"Whenever Picasso learned how to do something, he abandoned it!" –MILTON GLASER, from the book ‘SHOW YOUR WORK’ by AUSTIN KLEON

“A wise human life contains several journeys among several experiences, each of them takes him / her to a new level of wisdom in which makes him/her refuse to return to how he/she was before that experience.”

- Sameh Elsayed -

Don't you just love that saying? I’ve had a big journey having been involved in the modeling industry for over 29 years, starting out as a model in '85. I weaved my way throughout the modeling industry until, inspired by my son making his way into the world in '97, I became a model agent for June DallyWatkins, Clyne & 62 Models. My biggest professional accomplishment was in 2005 co-founding Red11 Models.

My 16 years as a model agent has been discovering, building, promoting and selling people.

Having co-built/managed the careers of 1000’s of people in that time, I’ve a proven track record of my successes, evident in many of New Zealand's model greats scattered throughout magazines, campaigns & catwalks both locally & internationally.

NOTE: My work / CV is a little like a model portfolio: you can not see my work if I don't show you. So HERE ARE SOME PEOPLE I'VE REPRESENTED / MANAGED, BUT NO LONGER REPRESENT / MANAGE.

Alongside my work, there’s my multi-faceted personal story of struggle and resolve. And although we each have/learn from sharing our stories, there's a bright side to everything.

You either walk inside your story and own it. Or stand outside your story and hustle for your worthiness.’ – Brene Brown

As a result of my survival, resilience and positive attitude, I’ve been invited to share my stories through press and television. I've also done inspirational/public speaking for the likes of St Peter’s School, L’Oreal 'Face Your Future', Goodness Gracious and DFSA.


I draw upon my wealth of professional and personal knowledge & experience to empower predominantly teens how to tap into and utilize what they already have, who they are, what they’ve been through and know to successfully package and sell themselves. Because selling yourself is challenging. And teens, as our future generation, need more support than ever if they are to carve out a place in the increasingly competitive real world.

I teach what I know through one-on-one mentoring, public speaking, digital posing & photographic sessions and group modeling/confidence/self esteem courses (enquire for info).

So I’ve created this website as a place where others can benefit from sharing lessons in modelling, fashion and real life. That and when we freely show what we know, we not only learn, but become both inspired and inspiring. So I invite you to share and get involved (you’ll see how).

In the meantime, I’ll continue to share anecdotes, inspirations, tips, bite-sized and bigger stories, videos, hyperlinks and quickie posts so you can take what you want, when you want it. Anything you're dying to know, just ASK THE AGENT! Watch out for expert contributors joining me, too!

Lastly, the POWER OF WORDS is, well, powerful. This perfect 1'47" video encapsulates so succinctly the inspiration for my blog, how a little change can make a big difference, and that's what I'm doing here. And it starts with using THE POWER OF WORDS.

I hope you enjoy my place as much as RYAN META and I enjoyed creating it. Thanks, Ryan, for bringing this website to life. By you doing my videography, photography and building this blog, you’ve co-created a platform for me and others to use our voice, in all its capacities.

Share what you know and embrace that you can re/create and reinvent yourself, anytime you like, just like I have here. Because this is not start over. It's BEGIN AGAIN.

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